The Rosslyn BID markets Rosslyn in various ways, through its special events, website, publications, media partnerships, advertising, and seasonal banners.

 

Special Events

The BID hosts, coordinates and/or sponsors dozens of events, concerts and activities each year. Events include the Rosslyn Jazz Festival, Planet Arlington World Music Festival, Restaurants and Rhythms concerts, A-SPAN holiday gala and clothing drive, LIGHT UP ROSSLYN, the Farmers and Artists Market, a summer film festival and a summer concert series. For more information about these events and others, click here.

 

Website

The BID, in partnership with the Rosslyn Renaissance, launched a new and improved website in August 2008 to provide residents, workers and visitors with detailed information on special events, urban design, development and more. The site was created by Geocentric and Qorvis Communications. To submit feedback or comments about the site, please click here.

 

Publications

ROSSLYN magazine, the Rosslyn Map and Business Directory and eBlasts, keep residents, workers and county staff informed about neighborhood news and happenings. To learn more about Rosslyn’s publications, including subscription information, click here.

 

Media Partnerships and Outreach

The Rosslyn BID works with local reporters and news outlets to promote events and development news in Rosslyn. For more information, including recent press releases and a press packet, click here.

 

Advertising

In partnership with Rosslyn Renaissance, the BID offers advertising opportunities to local businesses in ROSSLYN magazine. If you are interested in advertising, please click here. The BID also advertises special events, such as the Rosslyn Jazz Festival, and other marketing activities in local papers, directories and online. For more information, call 703.522.6628.

 

Logo Placement and Seasonal Banners

With the skyline logo and tagline, “Discover a New Horizon,”  it is easy to identify the events and services provided by the Rosslyn Business Improvement District. The logo is visible on trashcans, event tents, ambassador uniforms and seasonal banners.

 

Customer Satisfaction Survey

The BID conducts annual surveys and focus groups to better understand the needs of Rosslyn residents and workers. The FY07 survey showed that 93% of respondents were “satisfied” or “very satisfied” with the BID activities. Click here to read an article published in the Summer 2006 issue of ROSSLYN magazine reporting on the survey results.

 

More than 800 people responded to the 2008 survey.  The results show that 95% of respondents were "satisfied" or "very satisfied" with the BID, an increase over the last survey.  Click here to read an article published in the Spring 2009 issue of ROSSLYN magazine reporting on the survey results. It appears on pages 12 - 13.